VMC – Verified Mark Certificate

Assure more efficient and trustworthy email marketing

Verified Mark Certificates (VMCs) allow you to render your logo next to the “sender” field in email clients so that users see your mark—and that your organization has been authenticated—before they even open your message. It's the email equivalent of a »verified account« on social media, with added validation and security requirements to help protect your customers and your brand against phishing and spoofing attacks.

Your email recipients will instantly associate more trust with your email communications. Visibility and engagement of your emails will increase. You will make it harder for bad actors to target your customers with identity-focused attacks like spoofing and phishing.

How VMC works

How to get VMC

• 1. Become DMARC compliant
  To qualify for a VMC, your must configure a DMARC record for your domain. We recommend using the domain checking tool from our partner Valimail. If you need help setting up DMARC, check out our helpful step-by-step guide.

• 2. Make sure your logo is trademarked
  Before we can issue a VMC, your logo must be registered with the appropriate trademark office for your region. It can be a lengthy process, so we recommend getting started as soon as possible. Learn more about trademarking your logo.

• 3. Ensure your logo is properly formatted
  VMC logos must be in the appropriate .svg format to display in your customers’ inboxes. Here’s what you’ll need.

• 4. Purchase a VMC
  Contact us for more information.